Vanderbilt, a global leader providing state-of-the-art security systems, announced today the upcoming release of its new online store next month.
Supported by Shopware, the software used by world-renowned brands such as Philips, L’Oréal, and Ben Sherman, the Vanderbilt digital store is responsive on all devices and aims to improve the user experience.
Representing thousands of products, the store is a practical solution that seamlessly connects existing customers with the ability to browse and purchase content on a moment’s notice.
Integrating coherently with the company’s global website, which was launched in 2017, users can now enjoy all of Vanderbilt’s products, news, and resources in a “one-stop-shop” system that operates on GEO IP recognition and has one drop down menu for selected countries. Specially designed with user experience in mind, the store operates from an intuitive user interface.
Commenting on the launch of the online store, Ross Wilks, Head of Marketing Communications at Vanderbilt, offered that the new digital platform will provide greater flexibility and usability to customers choosing to browse through Vanderbilt’s extensive product portfolio. The new store has faster load times and a new streamlined services section for registered customers.
"This new online store was designed with every aspect of the customer in mind," notes Wilks. "Customers can also create and save lists while browsing, and documentation on product pages is also easier to find. The store contains detailed product pages that will help enable customers view information to support their purchasing decisions. All of this is done through a clean and user-friendly interface."
"This new digital shopping experience from Vanderbilt is in line with our core values of adaptability, flexibility, and dependability and we are confident that this new offering will meet our customer’s online shopping expectations."